Mahindra Australia is planning on including its title to the industry-standard month-to-month gross sales report from 2026 because it appears to be like to turn out to be a top 15 brand here by 2030.
The automaker at present doesn’t publish its gross sales figures within the Federal Chamber of Automotive Industries’ month-to-month VFACTS report, which covers nearly all of the Australian automotive {industry}, making it troublesome to trace the model’s progress.
Mahindra Australia – and the model globally – is within the midst of a swap from farm-focused maker of tractors and rugged utes to maneuver into the automotive mainstream, full with a brand new emblem and model id.
Whereas it has bought automobiles right here for near twenty years, since 2021 it has launched a sequence of more and more subtle fashions together with the Scorpio and XUV700 SUVs at present on sale in Australia.
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Talking on the launch of the XUV 3XO – at present Australia’s least expensive SUV – Mahindra head of worldwide operations Sachin Arolkar mentioned the corporate is seeking to be part of VFACTS subsequent 12 months.
“We’re contemplating [joining VFACTS],” Mr Arolkar informed CarExpert.
“We needed to have a specific scale, which we imagine we have now with our quantity right here, and due to this fact can be on VFACTS.
“The launch of this product [the XUV 3XO], the phase we’re in, and the form of quantity aspiration, we can be a large participant and due to this fact we see now could be the appropriate time to be on VFACTS and present our volumes to who needs to see.”
The VFACTS report is printed by the FCAI every month and covers traits, market share in addition to uncooked gross sales knowledge.
It covers most manufacturers, with notable absentees together with electrical automotive manufacturers Tesla and Polestar, who each give up the FCAI in March 2024 over disagreements surrounding the New Car Effectivity Customary (NVES) emissions rules.
The 2 EV manufacturers’ gross sales figures are reported and printed as an alternative by the Electrical Car Council (EVC), headed by former Polestar Australia boss Samantha Johnson.
Mahindra mentioned it bought round 4185 automobiles within the 12-month interval between April 2025 and March 31, 2025.
Its has mentioned its ambition to be a high 15-best-selling model in Australia – which requires a six-fold enhance on its present gross sales – will embrace introducing not less than one new mannequin yearly over the subsequent 5 years.
The automaker has confirmed the next-generation Thar SUV amongst these, and has confirmed it should launched electrical automobiles to the native lineup, having proven the XEV 9e and the BE 6e abroad.
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